Born and raised in Southern California, I developed an affinity with racing at a young age. Not knowing exactly how to become involved in the industry, I befriended several drivers in the regional divisions at my local tracks, and eventually found my first gig of managing social media. One thing led to another, and in March of 2018 I had an opportunity lying ahead of me to travel across the country to the greater Charlotte area and truly begin my career. Starting small, I became a sponge and leaned on some of my peers to grow and gain much-needed experience in my career. I have grown significantly in the six years that I've spent in the industry, and truly enjoy what I do for a living. Keeping an open mind and always learning more!
I joined Niece Motorsports to manage the Public Relations for all three of the organization's NASCAR Truck Series teams in April, 2024. Current drivers that I work alongside with include Bayley Currey, Connor Mosack, Kaden Honeycutt, Matt Mills, and Ross Chastain. Day-to-day duties include media story pitching to the media, press release writing, social media account management, and driver scheduling.
In addition to my time at GMS Racing, I spent two years working on the Public Relations team at LEGACY MOTOR CLUB (formerly Petty GMS). Over time, my role within the organization grew, and towards the midway point of the 2023 season, I began managing the No. 42 team with various drivers on a full-time basis. When GMS Racing ceased operations at the end of 2023, I transitioned into a full-time position over the off-season and gained knowledge of the processes and routines that the Cup Series demands. My time at LEGACY M.C. was filled with continued professional growth, and media pitching became a strength of mine. In March of 2024, I left the team to pursue other career opportunities.
Midway through the 2021 season, I joined GMS Racing to serve on the organization's Public Relations team, focusing primarily on their NASCAR Truck Series efforts. It was a big step in my career, and one that had been my most rewarding, as I navigated through how operations at one of the series' premier teams worked. While at GMS Racing, I developed new media opportunities, managed every aspect of the team's social media handles, scheduled our drivers for various appearances in different markets, assisted with hosting partner guests at the track, and worked closely with those partners to ensure their key goals were met.
Before the start of the 2019 season, I joined JD Motorsports as the first team that I worked for on a full-time basis. Over the two-and-a-half NASCAR Xfinity Series seasons that I spent with the team, I oversaw the organization’s PR efforts, working closely alongside the VP of Marketing in producing effective sponsorship proposals and other marketing materials. In addition, my duties included, but were not limited to: social media coordination, press release writing & distribution, paint scheme wrap design, website maintenance, NASCAR crew licensing, weekend logistics & scheduling, and at-track hospitality. I learned several aspects of the industry by working for this "family team", and was able to develop my skills before moving onto the next opportunity in my career.
Late in the 2017 NASCAR K&N Pro Series season, I began working for driver Max Tullman as he began his racing career. While working with Tullman, I coordinated his social media, designed numerous paint scheme wraps, and learned what it took to travel and work alongside a driver on a consistent basis. I collaborated with Max’s core business team through starts in ARCA, Truck, and Xfinity Series competition until the end of the 2018 season
My first experience working in the industry was with driver Will Rodgers in NASCAR K&N Pro Series and ARCA competition. While working for Will on a limited basis, I upstarted most of his social media presence and wrote my first race recaps, developing my writing craft. This opportunity started it all, and is a relationship I will forever value.
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